Aarda AI
About the company
The next generation platform for building AI-driven characters, stories and experiences. We operate in the gaming, interactive media, and storytelling industries, with applications also extending into enterprise training and simulation.
Creating games and narrative experiences is traditionally expensive, slow, and labor-intensive, often lacking deep character complexity.
We make this 100x cheaper and better with our proprietary “knowledge brick” system that uses world context to generate rich, interconnected characters and storylines. This also allows creators to build complex playable worlds—complete with maps, characters, and quests—in minutes instead of months. Our flagship product, Aarda Play, is a platform where these worlds can be built, published, and explored.
We serve both individual creators and B2B clients, already counting paying customers and over 100 early-access users, including industry professionals at Ubisoft. By drastically lowering cost and time-to-market while improving narrative depth, we open up game and story creation to a much wider audience.
Our SaaS model and virality-driven go-to-market strategy position us to capture a market worth hundreds of billions.
Quick links:
Demo Video / Product:
Contact:
• Alex Evander – CEO – alex@aarda.ai
• Constantin Berthelier – COO – constantin@aarda.ai
• Kaynã Rodrigues Oliveira – CTO – kayna@aarda.ai
Capital need and valuation:
• Capital Need: €200,000
• Pre-Money Valuation: €2,8 million
• Use of Funds: Complete Aarda Play, cursor for worldbuilding, narrative agent and quest/progression features through 12 months salary for us three co-founders.
Financial forecast
• Estimated Turnover 2025/2026: Current ARR €144k from two first clients. Good probability of signing a third one very soon.
• Revenue Model: Three-tier SaaS model:
o Builder – $10/month
o Indie – $39/month
o Co-Dev – $4k+/month
Previous investments
• Founders: Not detailed in amount.
• External Investors: Incubated by Chromaway, they own 25%
Vision and impact
Aarda’s vision is to democratize creativity in the AI age, enabling anyone to be a storyteller if given the right tools. They aim to be the home for creative worlds, empowering authors, game developers, and other creatives to rapidly build immersive, interactive experiences. This has potential sustainability ties via educational applications, museums, and cultural heritage preservation.
Risk management
Identified Risks:
- AI inference costs
- Slow creator adoption
- Competition from large studios or alternative tools
- Player hesitation toward AI-driven NPCs
- Mitigation Strategies:
- Proprietary context system reduces compute costs
- Early traction with 100+ waitlist users and first client integrations
- Focus on high-quality, deeply contextual AI characters