Oddysey

About the company

Odyssey is a next-generation BrandTech company redefining how brands understand and grow.​

We are not a service — we are a scalable product platform that combines brand tracking, positioning, and segmentation into one integrated system.​
With pre-collected, high-quality data, clients can onboard instantly, access historical insights, and benchmark against their entire competitive landscape.​

Odyssey operates at the intersection of market research, brand intelligence, and AI technology, enabling brands to move from slow, manual research to real-time, data-driven decisions.​

In a world where brand equals company value, modern CMOs need integrated, AI-powered insights to navigate complex markets — and that’s exactly what we deliver.

 

Quick links: 

Website

 

Contact: 

Tobias Sjöqvist​, Founder & CEO​
Email: tobias.sjoqvist@odyssey.se​
Phone: +46 734 25 85 25​

LinkedIn

 

Capital need and valuation: 

Clearly state your funding requirements:​
Capital Need: € 300.000​
Pre-Money Valuation: €9,000,000 (if uncertain, indicate “startup”)​

 

Use of Funds: ​

Marketing & Sales Expansion: Strengthen market presence, brand visibility, and customer acquisition.​
AI Development Acceleration: Advance our proprietary AI agent that transforms data into action-ready insights.

 

Financial forecast

Estimated Turnover 2025/2026: €2,100,000​
Revenue Model: Subscriptions

 

Previous investments

Founders have invested: €300,000​
External Investors: €1 from business angels

 

Vision and impact

We’re building the leading AI-powered insights platform in Europe — giving instant access to high-quality, proprietary data enhanced by intelligent AI agents that summarize, recommend, and act.​

We’re live in the Nordics, Germany, and the UK, and now scaling across Europe. With a strong team, a fast-growing market, and a defensible data advantage, Odyssey is positioned for sustainable, high-margin growth.​
Contribution to sustainable development (e.g., alignment with UN Sustainable Development Goals)​

Odyssey contributes to sustainable development by making brand and media decision-making smarter, faster, and less resource-intensive.​

We align with key UN Sustainable Development Goals:​
SDG 9 – Industry, Innovation & Infrastructure: Driving digital transformation through AI-driven insights.​
SDG 12 – Responsible Consumption & Production: Helping brands reduce wasteful marketing and optimize investment.​
SDG 13 – Climate Action: Digitizing traditional research workflows to cut emissions and reduce travel-related impact.​

Our mission: Empower modern organizations to grow responsibly and intelligently in the AI age.

 

Risk management


​Technology & AI Evolution​

AI is advancing rapidly — we see this as an opportunity. Our modular tech stack lets us integrate new models instantly, while proprietary data enables us to train AI agents others can’t. Strategic partnerships keep us ahead of the curve.​

Market Adoption & Customer Behavior​

Some organizations are still adapting to AI-driven insights. We lead with simplicity, ROI, and measurable impact — already validated by traction in the Nordics, Germany, and the UK.​

Regulation & Data Privacy​

We treat compliance as a competitive edge. Odyssey is fully GDPR-compliant and aligned with the EU AI Act, using anonymized data and transparent AI principles.​

Competitive Landscape​

Big players have resources, startups have speed — Odyssey has both. Our proprietary data foundation and AI expertise create a structural advantage that scales.​

Scaling & Talent​

Our remote-first model and European footprint attract top talent in AI, analytics, and brand strategy. We scale fast — but strategically, through proven playbooks and local partnerships.